๐๐ As the retention marketing agency of the year, Sticky Digital is thrilled to share a comprehensive guide on setting up abandoned cart notifications in multiple languages on your Shopify store! ๐๐
๐๐ In the Klaviyo community, @chelsgrove raised a crucial question about handling bilingual countries, such as Finland, where a Swedish-speaking minority needs reminders in Swedish, not Finnish. ๐ซ๐ฎ๐ธ๐ช
๐๐ก Sticky Digital's Pro Tip: Collect Language Preferences! ๐ก๐
To address this challenge, Sticky Digital recommends collecting language preferences from your users. There are several effective ways to achieve this, ensuring you have a clear understanding of each customer's language choice. You can utilize signup forms to capture this information during the onboarding process. ๐ฃ๏ธโ
๐๐ "Layer" the Properties in Conditional Splits! ๐๐
Once you have gathered the language preferences, the magic happens with conditional splits! Visualize creating a flow where you have a split for the country, such as Finland (yes). Within this "yes" path, add an additional conditional split for language preferences, specifically targeting Swedish-speaking customers (yes) to receive emails in Swedish. For those whose language preference is not Swedish (no), the email content will be in Finnish. This way, you can tailor the content based on the customer's language choice. ๐ค๐ง
๐๐ฌ๐ญ Visualizing the Flow๐ญ๐ฌ๐
Let's make it easier for you to implement. Here's a diagram to visualize the flow:
```
[Country Equals Finland]
|
_____________________________________
| |
[Language Preference Equals Swedish] - [Email in Finnish]
|
[Email in Swedish]
```
๐๐ Unlocking Campaign-Catering with Segments! ๐๐
Catering campaigns to each user's language of choice is now achievable! Combine the country and language properties in a segment. For instance, create a segment with the condition: properties about someone > country equal Finland AND properties about someone > language preference equals Swedish. Now, you can send targeted campaigns and trigger flows with ease, engaging your diverse audience effectively. ๐ฏ๐
๐ผ๐ Sticky Digital - Enhancing Your Shopify Strategies ๐๐ผ
As you implement these tactics, you'll be on your way to delivering personalized and effective abandoned cart notifications, fostering better engagement with your diverse audience. At Sticky Digital, we're passionate about helping you optimize your retention marketing strategies for maximum success. ๐๐บ๏ธ
๐๐จ๏ธ Got More Questions? We're Here to Help! ๐จ๏ธ๐
Sticky Digital and Klaviyo community experts are always ready to assist you on your multilingual journey. Share your experiences and insights, helping one another conquer the exciting world of multilingual retention marketing! Don't hesitate to reach out if you need any guidance or support. ๐๐ค
๐๐ผ Unlocking Success with Sticky Digital and Klaviyo ๐๐ผ
As you embark on this multilingual marketing adventure, know that Sticky Digital and Klaviyo are here to support you every step of the way. Together, we'll drive customer engagement, boost retention, and achieve unparalleled success in the competitive landscape. Let's make your Shopify store thrive in the global marketplace! ๐๐
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